The study found that in general, the Ukrainians refer to holidays with love and respect; only 2% of respondents do not relate to any official holidays as important or favorite.

Probably, most of those planning to greet women on March 8. has already bought gifts. However, if someone has not decided what to present - our press release may give a hint. For several years KIIS have been asking women what they would like to receive as a gift on March 8. In addition, we ask men about their plans and notice that they take into account our advice.

According to the results of the poll, top-6 presents that women want to receive are flowers, care and attention, jewelry, romantic journey, toilet water or perfume, cosmetics, and money.

Over the past few years on New Year holidays` eve KIIS conducts the survey to find out what presents are popular amongst Ukrainians and, hopefully, simplifies the process of choosing gifts for family and friends.

According to the results, top 6 presents the Ukrainians want to receive are money, romantic journey, household appliances, automobile and accessories to it, sweets and flowers,  jewelry.

Five years in a row KIIS have been conducting an annual systematical assessment of two indices for the evaluation and monitoring of public and individual well-being: the index of social well-being (ISW) and the index of individual well-being (IIW). Index values may range from -100 to 100 points, where -100 indicates the lowest assessment of the situation and dissatisfaction, and 100 - the highest score and overall satisfaction with the situation in the country or the own life. A detailed description of the index calculation can be found in the Addition.

In December 2016 the average value of ISW was -51, while the individual well-being was estimated much higher - at -3 points. Such a large difference in the indices shows that despite all the hardships, on average the Ukrainians are much more satisfied with their own lives than with the life of a country.

Despite all the problems and difficulties, a little more than a half of the population of Ukraine are optimistic. According to a survey conducted by the Kiev International Institute of Sociology in December 2016, 54% citizens of Ukraine felt happy or somewhat happy, 25% felt partly happy and partly no, and 19% - rather unhappy or unhappy.