KYIV
INTERNATIONAL
INSTITUTE of
SOCIOLOGY
sociological and
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Applied filters:standard of living, health, happiness
19
march
2026
Happiness and unhappiness in the lives of Ukrainians in 2025: dynamics of self- assessment of happiness and dynamics of experience of stressful situations

From November 26 to December 29, 2025, the Kyiv International Institute of Sociology (KIIS) conducted its own all-Ukrainian public opinion survey "Omnibus", to which, on its own initiative,  added monitoring questions about self-assessment of happiness and experience of stressful situations. By the method of telephone interviews (computer-assistedtelephoneinterviews, CATI) based on a random sample of mobile phone numbers (with random generation of phone numbers and subsequent statistical weighting) in all regions of Ukraine (the territory controlled by the Government of Ukraine), 1,001 respondents were surveyed. The survey was conducted with adult (aged 18 and older) citizens of Ukraine who, at the time of the survey, lived in the territory of Ukraine controlled by the Government of Ukraine. The sample did not include residents of territories temporarily not controlled by the Ukrainian authorities (at the same time, some of the respondents are IDPs who moved from the occupied territories), and the survey was not conducted with citizens who left abroad after February 24, 2022.

Formally, under normal circumstances, the statistical error of such a sample (with a probability of 0.95 and taking into account the design effect of 1.3) did not exceed 4.1% for indicators close to 50%, 3.5% for indicators close to 25%, 2.5% for indicators close to 10%, 1.8% for indicators close to 5%.

Under conditions of war, in addition to the specified formal error, a certain systematic deviation is added. Factors that may affect the quality of results in "wartime" conditions were previously cited by KIIS.

In general, we believe that the obtained results are still highly representative and allow a fairly reliable analysis of the public moods of the population.

22
september
2025
Результати другої хвилі пілотного дослідження добробуту українців під час війни

Друга хвиля пілотного дослідження добробуту українців засвідчує, що відчуття сенсу в житті залишається найвищим і найстабільнішим серед інших показників, що може вказувати на його роль як психологічного ресурсу стійкості. 

Результати другої хвилі пілотного дослідження добробуту, які проводились у грудні 2024 року, засвідчують стабілізацію рівня щастя серед українців в умовах повномасштабної війни. Також зафіксовано зростання середнього рівня задоволеності життям та стабільно високі оцінки відчуття сенсу в житті. Водночас рівень  тривожності демонструє тенденцію до зростання.  

Показник особистого добробуту комплексно демонструє рівень якості життя людини. Він охоплює крім матеріального достатку задоволеність людини такими аспектами  життя як фізичне та ментальне здоров’я, професійна реалізація, освіта, безпека, особисті стосунки та соціальні зв’язки. 

Згідно з методологією Національного статистичного управління Великої Британії (ONS), за якою були проведені як перша, так і друга хвилі, вплив цих факторів кумулятивно демонструється через головних 4 показники: рівень задоволеності життям, відчуття сенсу у житті, рівень щастя та рівень тривожності. 

20
march
2025
Dynamics of self-assessment of happiness of the population of Ukraine from 2001 to 2024

From December 2 to 10, 2024, the Kyiv International Institute of Sociology (KIIS) conducted its own all-Ukrainian public opinion survey "Omnibus", to which, on its own initiative, added a question about whether Ukrainians feel happy. By the method of telephone interviews (computer-assisted telephone interviews, CATI) based on a random sample of mobile phone numbers (with random generation of phone numbers and subsequent statistical weighting) in all regions of Ukraine (the territory controlled by the Government of Ukraine), 1,509 respondents were surveyed. The survey was conducted with adult (aged 18 and older) citizens of Ukraine who, at the time of the survey, lived in the territory of Ukraine controlled by the Government of Ukraine. The sample did not include residents of territories temporarily not controlled by the Ukrainian authorities (at the same time, some of the respondents are IDPs who moved from the occupied territories), and the survey was not conducted with citizens who left abroad after February 24, 2022.

Formally, under normal circumstances, the statistical error of such a sample (with a probability of 0.95 and taking into account the design effect of 1.3) did not exceed 3.3% for indicators close to 50%, 2.9% for indicators close to 25%, 2% for indicators close to 10%, 1.5% for indicators close to 5%.

Under the conditions of war, in addition to the specified formal error, a certain systematic deviation is added. Factors that may affect the quality of results in "wartime" conditions were previously cited by KIIS.

In general, we believe that the obtained results are still highly representative and allow a fairly reliable analysis of the public moods of the population.

26
february
2025
The Well-being of Ukrainians During the War: Reserved Assessments of Happiness Levels but a Strong Sense of Purpose

February 17, 2025, Kyiv – The majority of Ukrainians report low levels of happiness and life satisfaction, coupled with high levels of anxiety. However, a significant portion finds meaning and value in their activities. These are the findings of a pilot  study on the personal well-being of Ukrainians conducted in June 2024 using the international methodology of the UK's Office for National Statistics (ONS).

Well-being is not just an economic indicator but a multifaceted concept that includes emotional state, physical health, relationships, living conditions, work, education, and other aspects. It offers a deeper understanding of the quality of life than traditional economic indicators.

20
july
2023
WHY UKRAINIANS MAY NOT WANT TO PAY TAXES?

80.3% of responses to the question "Why do you think ordinary citizens might not want to pay taxes?" the option "Due to low incomes that do not allow to ensure a decent standard of living" was chosen (several options could be chosen).

 

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