Statement of the sociological association of Ukraine
The professional community of sociologists is concerned about the growing number of fake and non-professional sociological data coming to the media and the Internet due to the approaching elections. The media platforms publish these data with references to unknown or little-known centers without the necessary methodological information that is needed to assess the quality of data. Sometimes major newspapers and magazines and leading television channels publish polls of 20,000 respondents that were made in 1 day by centers that do not describe how respondents were selected and how data were collected. Little-known or unknown organizations conduct press conferences presenting the results of pseudo-polls. Often such centers and organizations do not have own websites, and if they do, then these sites do not contain information about the previous researches, managers, staff and contacts. All this leads to the inflation of the value of professional sociological information and does not allow the population of Ukraine to separate the real assessment of public opinion from its imitation.
On March 21, Ilko Kucheriv Democratic Initiatives Foundation, Kyiv International Institute of Sociology and Razumkov Centre called a press conference to announce start of the “National Exit Poll 2019” project. The Consortium, established by the above-mentioned organizations, will conduct the polling of voters at exits from the polling stations on March 31 - day of the election of the President of Ukraine.
The key objective of the project is to ensure effective public control over integrity of elections. Supervisory Board, consisting of leaders of non-governmental organizations, prominent Ukrainian journalists and experts, will oversee performance of the project.